smart. Simple. Fun.

  • Why Join the Challenge?

    Are you ready to:

    • Say goodbye to sugar cravings?
    • Feel more energized and in control?
    • Choose healthier habits that stick?

  • what you'll get

    • Daily Prompts: Bite-sized actionable steps delivered to your inbox.
    • Self-Compassion Tools: Learn how to listen to your body and respond with kindness.
    • Simple Strategies: Discover easy swaps and habits to curb cravings.

  • HOW IT WORKS?

    Sign Up: Join the challenge today and get instant access to your starter guide.

    Follow the Plan: Each day, receive a small step to help you reduce sugar effortlessly.

    Celebrate Success: Give yourself gold stars for each task completed.

you can not fail this challenge

  • No Forbidden Foods

    This is not a battle to lose weight or alter your appearance in any way. There are no forbidden foods. Only opportunities to gain control over your choices. This is a love story, full of encouragement, nurturing and guidance.

  • utterly private

    This challenge uses journaling to explore the scope of any addictive behaviors you have around sugar. This is a private space, intended for you only. Journal with doodles, collage, pressed papers - whatever images and thoughts that are meaningful to you.

  • Sugar- Y

    For these 21 Days, sugar means added refined sugars, the kind found in manufactured foods, pastries, soda and juice. Sugar addictions also include a taste for “sweetness” from sugar-free sweeteners. so be aware of these additives as well.

join now

Ready to take the first step?
👉 Sign up today for free and start your journey to a sugar-free life!



This challenge is about progress, not perfection. Let’s do this together, one step at a time.

Frequently asked

what is the time committment?

Plan to spend about 20 minutes a day writing in your jounral and completeling small simple tasks. Everyday you will receive an e-mail prompt meant to be completed that day.

Is this challenge webcast or recorded?

No. This challenge is a series of daily email prompts. Read and complete the tasks at your own pace in your own time. Follow along for support Jan 2 - 22, 2025 with me, Alissa @gotchamatcha.life.

What do I need?

All you will need is a writing journal and a yellow marker or pencil for gold stars.

How do I connect with others?

Follow along with me, Alissa, and fellow "sugar-quitters" @gotchamatcha.life form Jan 2 - Jan 22, 2025.

Why quit sugar?

Sugar is one of the most addictive substances on the planet, triggering the same reward centers in the brain as drugs like cocaine. Its highly palatable nature creates a cycle of cravings, overconsumption, and dependency, making it incredibly difficult to quit. Studies show that sugar can hijack your brain chemistry, leaving you hooked and constantly seeking more.

Quitting sugar can lead to sustained energy throughout the day, free from the highs and crashes caused by sugar spikes. It promotes better overall health, reducing the risk of chronic conditions like diabetes, heart disease, and inflammation. Additionally, breaking free from sugar cravings allows for a clearer mind, balanced emotions, and a greater sense of control over your habits.